Whatsapp Insurance
The Next Generation of Digitial Disruption in the Sale of Insurance.
What is your Digital Distribution Strategy?
•Conventional insurance distribution strategies are stale and offer little prospect for growth.
•The first wave of digital disruption –web sites on the internet - has run its course.
•The second wave of digital disruption – mobile apps – is saturated.
•The third wave of disruption is now upon us – messenger-based insurance powered by increasingly powerful AI chatbots.
WhatsApp is increasingly as an important channel for customer communications by Banks and Insurers across the globe.
What we've done is take WhatsApp and turned it into an end-to-end turnkey platform for the sale, fulfilment and administration of insurance policies,
WhatsApp as an Insurance Distribution Channel
Today, more than 175 million people message a WhatsApp Business account every day across the world, and this number is expected to continue to grow as businesses continue to rely on versatile digital platforms to communicate and sell products. In India, already more than 15 million small business users use WhatsApp for Business to connect with their customers.
Of surveyed adults :
•81% agreed that messaging is a quick and easy way to communicate with a business.
•76% are more likely to do business with a company that they can contact via messaging.
Messaging is fast making traditional channels obsolete, particularly in emerging markets.
There are 3.09 billion monthly messaging app users worldwide in 2021, which is up by 6.1% year over year.
The Solution- a platform that offers a complete insurance sales and fulfilment solution on WhatsApp
The platform operates on WhatsApp (and configurable for other platforms) that sells insurance to users.
It uses a Chatbot that guides a client through the process and allows payments.
The Platform also provides all administration functions necessary to sell an insurance product.
The design of the insurance product is undertaken by the client insurance company, with our assistance.
The WhatsApp platform provides its capability as a White label platform that insurance company clients can customize to their requirements.
And because the platform is complete, this is an I.T 'lite' exercise for you, there is very little demand on scarce I.T resources, which is an important consideration.
Management, Payment and Reporting
The platform comes ready made with a fully functioning back office including fulfilment, and payments processing connected via API, that is mobile payments and card payments.
Real time performance data is presented in a fully customisable dashboard
Our WhatsApp platform can integrate payment system that can process both e-wallet and debit card payment options.
The Key Benefits of our WhatsApp Insurance Platform
1. Nothing for your customers to learn or download- virtually everyone has WhatsApp, or the equivalent, on their phones and enjoy using it - regularly!
2. Very easy to implement - virtually no I.T resources are required.
3. The platform 'does it all' from initial enquiry through to sale, policy issuance and administration functions including claims.
4. The platform is suitable for any product and any target market.
5. Go live within 3 months of the decision to proceed.
6. Join in with the A.I Chatbot revolution.
7. Suitable both for Customer acquisition as well as upsell/cross sell - people respond to WhatsApp messages.
8. Ideally suited for Micro-Insurance and Agency Banking.
9. Innovate with your product design - e.g. pay-as-you-go on-demand insurance cover.
Would you like to know more ?
This is an exciting opportunity to quickly, and at low cost, turn the world's most popular communication tool into an innovative insurance distribution channel for your company. If you'd like a no obligation demonstration of what the platform can do for you, please complete and send the form today.